i
Privacy Policy
Ikvala WhatsApp Software B2B
Last Updated: December 31, 2025
At Ikvala, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our WhatsApp business communication platform.
1. Information We Collect
We collect several types of information to provide and improve our Service:
👤 Account Information
• Name and contact details
• Email address
• Phone number
• Company information
• Billing address
• Payment information
💬 Usage Data
• Messages sent and received
• Contact lists
• Campaign data
• API usage logs
• Feature usage statistics
• Performance metrics
🖥️ Technical Information
• IP address
• Browser type and version
• Device information
• Operating system
• Access times and dates
• Referring website addresses
📊 Customer Data
• Contact information you upload
• Message content
• Customer interactions
• Tags and segments
• Custom fields
• Conversation history
2. How We Use Your Information
We use the collected information for various purposes:
✓ To provide, maintain, and improve our Service.
✓ To process your transactions and manage your account.
✓ To send you technical notices, updates, and support messages.
✓ To respond to your comments, questions, and customer service requests.
✓ To monitor and analyze usage patterns and trends.
✓ To detect, prevent, and address technical issues and security threats.
✓ To comply with legal obligations and enforce our Terms of Service.
✓ To send marketing communications (with your consent).
3. Legal Basis for Processing (GDPR)
If you are from the European Economic Area (EEA), our legal basis for collecting and using your information depends on the data and context:
📋 Contract Performance
Processing necessary to provide the Service you requested and fulfill our contractual obligations.
✅ Consent
You have given explicit consent for specific processing activities, which you can withdraw at any time.
⚖️ Legal Obligations
Processing necessary to comply with applicable laws and regulations.
🎯 Legitimate Interests
Processing necessary for our legitimate business interests, such as fraud prevention and service improvement.
4. Data Sharing and Disclosure
We may share your information in the following circumstances:
🤝 Service Providers
We work with third-party service providers who perform services on our behalf, such as hosting, payment processing, analytics, and customer support. These providers have access only to information needed to perform their functions.
🔗 WhatsApp Business API
Our Service integrates with WhatsApp Business Platform. Your messages and data are transmitted through WhatsApp's infrastructure in accordance with their terms and privacy policies.
⚖️ Legal Requirements
We may disclose information if required by law, court order, or governmental request, or to protect our rights, property, or safety.
🏢 Business Transfers
In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity.
ℹ️ Important: We never sell your personal information to third parties for marketing purposes.
5. Data Security
We implement industry-standard security measures to protect your information:
🔐 Encryption
SSL/TLS encryption for data in transit and AES-256 encryption for data at rest.
🛡️ Access Controls
Role-based access, multi-factor authentication, and regular access audits.
🔍 Monitoring
24/7 security monitoring, intrusion detection, and vulnerability scanning.
💾 Backups
Regular encrypted backups stored in secure, geographically distributed locations.
📋 Compliance
Regular security audits and compliance with industry standards (ISO 27001, SOC 2).
👨💼 Staff Training
Regular security awareness training for all employees handling data.
⚠️ Note: While we implement strong security measures, no method of transmission over the internet is 100% secure. We cannot guarantee absolute security.
6. Cookies and Tracking Technologies
We use cookies and similar tracking technologies to:
• Enhance platform functionality and user experience.
• Remember your preferences and login details.
• Analyze usage patterns and improve performance.
• Provide personalized content and recommendations.
• Measure the effectiveness of our marketing campaigns.
• Detect and prevent fraud and security threats.
Types of Cookies We Use:
Essential Cookies: Required for the Service to function properly.
Performance Cookies: Help us understand how users interact with the Service.
Functional Cookies: Remember your preferences and settings.
Marketing Cookies: Track your activity to provide relevant advertisements.
You can manage cookie preferences through your browser settings or our cookie consent banner. Note that disabling certain cookies may affect Service functionality.
7. Data Retention
We retain your information for as long as necessary to:
• Provide the Service and maintain your account.
• Comply with legal and regulatory obligations.
• Resolve disputes and enforce our agreements.
• Maintain business records and analytics.
When you close your account, we will delete or anonymize your personal information within 90 days, except where retention is required by law or for legitimate business purposes (e.g., fraud prevention, financial records).
8. Your Rights and Choices
You have the following rights regarding your personal information:
👁️ Right to Access
Request access to the personal information we hold about you.
✏️ Right to Rectification
Request correction of inaccurate or incomplete data.
🗑️ Right to Erasure
Request deletion of your personal information ("right to be forgotten").
⏸️ Right to Restriction
Request restriction of processing in certain circumstances.
📦 Right to Portability
Request transfer of your data to another service provider.
🚫 Right to Object
Object to processing based on legitimate interests or direct marketing.
❌ Withdraw Consent
Withdraw consent for processing where applicable.
📧 Opt-out Marketing
Unsubscribe from marketing communications at any time.
To exercise any of these rights, please contact us at support@ikvala.com. We will respond to your request within 30 days.
9. International Data Transfers
Your information may be transferred to and processed in countries other than your country of residence. These countries may have different data protection laws.
When we transfer data internationally, we ensure appropriate safeguards are in place, including:
• Standard Contractual Clauses approved by the European Commission.
• Adequacy decisions recognizing equivalent data protection.
• Binding Corporate Rules for intra-group transfers.
• Your explicit consent where required.
10. Children's Privacy
Our Service is not intended for children under 18 years of age. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately so we can delete it.
11. Third-Party Services and Links
Our Service may integrate with or contain links to third-party services, including:
• WhatsApp Business API Platform
• Payment processors (Razorpay, Stripe, PayPal)
• Analytics services (Google Analytics, Mixpanel)
• CRM and marketing platforms
• Cloud hosting providers
These third parties have their own privacy policies and terms of service. We are not responsible for their practices. We encourage you to review their policies before interacting with them.
12. California Privacy Rights (CCPA)
If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):
• Right to know what personal information is collected, used, shared, or sold.
• Right to delete personal information held by us.
• Right to opt-out of the sale of personal information (we do not sell your information).
• Right to non-discrimination for exercising your CCPA rights.
To exercise these rights, contact us at support@ikvala.com or call +91-99999-36204.
13. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors.
When we make material changes, we will:
• Update the "Last Updated" date at the top of this policy.
• Notify you via email or through the Service.
• Provide at least 30 days notice before changes take effect.
• Obtain your consent where required by law.
Your continued use of the Service after changes become effective constitutes acceptance of the updated Privacy Policy.
14. Data Breach Notification
In the event of a data breach that may compromise your personal information, we will:
• Notify affected users within 72 hours of becoming aware of the breach.
• Notify relevant regulatory authorities as required by law.
• Provide information about the nature of the breach and steps taken.
• Offer guidance on protective measures you can take.
• Take immediate action to secure systems and prevent further breaches.
15. Contact Information
📧 Questions About This Privacy Policy?
If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:
📧 Email: support@ikvala.com
📱 Mobile: +91-99999-36204
📍 Address: Noida, Uttar Pradesh, India
⏰ Support Hours: Monday - Saturday, 9:00 AM - 6:00 PM IST
For data protection inquiries or to exercise your rights under GDPR, CCPA, or other privacy laws, please email us with "Privacy Request" in the subject line.
16. Regulatory Compliance
Ikvala is committed to complying with applicable data protection regulations:
GDPR
EU Data Protection
CCPA
California Privacy
IT Act 2000
Indian IT Law
DPDP Act
India Data Protection
ISO 27001
Security Standards
SOC 2
Security Compliance
🔒 Your Privacy Matters to Us
At Ikvala, we are committed to protecting your personal information and maintaining transparency about our data practices. We believe privacy is a fundamental right.
If you have any questions or concerns about how we handle your data, please don't hesitate to reach out.
Stay Informed
We recommend reviewing this Privacy Policy periodically to stay informed about how we protect your information.